AEW’s All Out pay-per-view was massively successful. Scalpers ate up tickets and frustrated fans had to pay crazy prices if they waited to pick up a ticket for the show. The next PPV for the company, Full Gear, is experiencing the opposite effect. WWE’s Survivor Series also isn’t making waves with fans in New York.
The Wrestling Observer Newsletter recapped the secondary ticket market demand for both shows in this week’s newsletter. Secondary market tickets are those which are sold on the primary market (ie: TicketMaster) and then re-sold by a fan. Neither show is generating great demand for tickets.
“Regarding secondary market tickets, scalpers stayed away from Full Gear as there were only 440 tickets on the secondary market which is shockingly low. But even with that, with the show not sold out and the demand for those who don’t have tickets not being big, the get in price is $40.
I guess being in Minneapolis had something to do with it since All Out in Chicago, the last PPV the company did, had the highest secondary market demand as far as pricing for tickets in the history of pro wrestling. One of the reasons for that was so few ticket brokers bought tickets for All Out and it sold out instantly, so those that did made a killing.
Survivor Series is at 868 secondary market tickets for the Barclays Center on 11/21. That’s also unusually low, but not as surprising since the original demand for the show wasn’t there, even in the New York market.
When they’ve had SummerSlams at the Barclays Center in the past there had been as many as 7,000 tickets, or roughly half the house, bought by secondary market brokers.”
Fans who want to attend either show but waited on pulling the trigger should have no trouble getting in the door. With demand significantly down and plenty of good seats still available, it will be interesting to see if the promotions use any marketing tricks to try and get more seats filled. The companies have been in a race to sell the most tickets in the same arena for months.
What do you think is driving low demand for wrestling tickets? Let us know in the comments!