According to the latest report, WWE SmackDown on January 30, 2026 drew 1,260,000 viewers on USA Network, with a 0.29 rating in the key P18–49 demographic. For comparison, the January 23, 2026 episode drew 943,000 viewers with a 0.22 rating in the key P18–49 demographic, an increase of ↑ 317,000 viewers and up by ↑ 0.07 in the demo.
Compared to the same week in 2025, WWE SmackDown drew 1,578,000 viewers and a 0.51 demo rating on January 31, 2025, versus 1,260,000 viewers and a 0.29 demo rating on January 30, 2026. That represents a year-over-year change of ↓ -20.2% in viewership and ↓ -43.1% in the demo.
These figures reflect only linear TV viewership on USA Network and do not include streaming or digital viewership.
https://www.youtube.com/watch?v=UnCgAHEBkrs
WWE SmackDown Week-to-Week Viewership Comparison
WWE SmackDown Week-to-Week Viewership Comparison for January 30, 2026
Metric
January 23, 2026
January 30, 2026
Change
% Change
Total Viewers
943,000
1,260,000
↑ +317,000
↑ +33.6%
P18–49 Demo
0.22
0.29
↑ +0.07
↑ +31.8%
WWE SmackDown Year-to-Date Performance (2026)
WWE SmackDown Year-to-Date Performance (2026)
Metric
2026 Average
Current Episode
Diff
%
Viewers
1,067,200
1,260,000
↑ 192,800
↑ 18.1%
P18–49 Demo Avg
0.25
0.29
↑ 0.04
↑ 15.1%
WWE SmackDown Month-to-Date Performance (January 2026)
WWE SmackDown Month-to-Date Performance (January 2026)
Metric
Month Avg
Current Episode
Diff
%
Viewers
1,067,200
1,260,000
↑ 192,800
↑ 18.1%
P18–49 Demo Avg
0.25
0.29
↑ 0.04
↑ 15.1%
WWE SmackDown 4-Week Rolling Average
WWE SmackDown 4-Week Rolling Average
Metric
4 Week Avg
Current Episode
Diff
%
Viewers
1,040,250
1,260,000
↑ 219,750
↑ 21.1%
P18–49 Demo Avg
0.25
0.29
↑ 0.05
↑ 18.4%
Last 12 Months Performance Summary
Average Viewership
1,292,075
Highest Viewership
1,707,000 (July 25, 2025)
Lowest Viewership
933,000 (October 31, 2025)
Average 18–49 Demo
0.34
Weeks Above 1,000,000 Viewers
48
Weeks Below 1,000,000 Viewers
5
Viewership Range (Last 12 Months)
Highest
July 25, 2025
1,707,000
Lowest
October 31, 2025
933,000
Difference
—
774,000
Recent 4-Week Trend
Week
Viewers
18–49 Demo
January 30, 2026
1,260,000
0.29
January 23, 2026
943,000
0.22
January 16, 2026
968,000
0.21
January 9, 2026
990,000
0.26
4-Week Average: 1,040,250 viewers
Largest Weekly Viewership Changes (Last 12 Months)
Largest Increase
January 30, 2026
+317,000
Largest Drop
July 4, 2025
-284,000
WWE SmackDown Year-over-Year Comparison (2025 vs 2026)