Matt Hardy debuted for AEW this week on Dynamite. He will be a part of next week’s Blood & Guts match now teaming with The Elite. This was quite a surprise, but a lot of people expected for him to arrive in AEW eventually.
Brodie Lee ended up revealing himself as the leader of the Dark Order. He got to work quickly in destroying 2/3 of SCU.
AEW also got right to work merchandising Matt Hardy and Brodie Lee. As soon as they debuted on Dynamite, their AEW merchandise was for sale.
Brodie Lee once made a remark about how WWE never gave him a t-shirt. Now he has two after his first night with AEW.
You can check out the merchandise below. They did a pretty great job bringing them into the company. They were able to seamlessly merge Matt Hardy’s final episode of Free The Delete with his AEW debut. Brodie Lee’s debut was something they were building for a long time, too.