Paul Heyman Confirms He’s Still Writing for WWE—Just in a Different Way

Paul Heyman has never been far from the creative side of professional wrestling. From running ECW to leading WWE SmackDown’s writing team in the early 2000s, to his time as Executive Director of Raw, Heyman has always played a major role in shaping the stories fans see on TV.

But does he miss writing weekly shows? Not exactly. Speaking with Sports Media with Richard Deitsch, Heyman revealed that his current role with The Bloodline and his work with WWE superstars still satisfies his creative needs.

“The contributions to The Bloodline storyline that I am allowed by Paul Levesque satisfy a lot of my writing needs,” Heyman explained. But his influence extends far beyond The Bloodline. He works closely with talent on Raw and SmackDown, helping them develop promos and shape their characters.

“When I sit with a Bron Breakker, ‘What’s the concept here?’ ‘This is the concept.’ ‘Okay. How would you approach that concept?’ I don’t care how Bronson Rechsteiner would approach that concept. How would Bron Breakker approach it? Don’t talk to me as Bronson Rechsteiner, talk to me as Bron Breakker. As he’s talking, Bron Breakker formulates that opinion, and we end up writing it together,” Heyman detailed.

This approach isn’t limited to just one or two wrestlers. Heyman confirmed Ringside News’ exclusives from last year, confirming he does the same for stars like Rhea Ripley, Nia Jax, Gunther, Cody Rhodes, and CM Punk, ensuring their promos feel authentic. While he’s no longer crafting entire scripts for Raw or SmackDown, he’s still deeply involved in the writing process—just in a more collaborative way.

“I can’t tell you that I miss writing because I actually think I’m doing as much writing now as I have in the past. It’s just not 11 segments for SmackDown or 16 segments for Raw in a fully fleshed-out script that needs to be proofread and commercials added and time breaks. It’s a different style of writing, and it goes along with the fact that I’m collaborating with these talents,” Heyman said.

Heyman’s influence in WWE remains as strong as ever, even if he’s not scripting entire shows from start to finish. With The Bloodline storyline continuing to evolve and top stars leaning on his expertise, it’s clear that his creative fingerprints are all over WWE’s biggest moments.