Swerve Strickland, a notable member of the AEW roster, has captured attention for his exceptional in-ring skills and engaging personality. He is now the AEW World Champion but didn’t get a championship celebration on Dynamite this week and the reason for that has been revealed.

Swerve Strickland’s reign as AEW Champion began without a customary promo or celebration on this week’s episode of AEW Dynamite, sparking curiosity among fans and observers.

According to Fightful Select, the reason behind this unconventional start is part of a larger plan to provide Swerve Strickland with a significant platform for his first promo as champion.

The timing aligns with an anticipated lead-in from the NBA on AEW Collision. With the Celtics vs. Heat matchup in the NBA Playoffs heading directly into Collision, AEW hopes that this lead-in will give Swerve a significant boost by drawing in a larger audience, capitalizing on one of the best potential viewership opportunities of the 2024 year.

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The segment has already been announced, and it’s expected that this strategic approach will set a positive tone for Swerve’s championship reign, aiming to maximize visibility and impact.

”Swerve Strickland’s title reign started off with a match this week, leading many to wonder why he didn’t get a promo or a celebration. Fightful inquired after readers had asked, and we were told that the plan was to give Swerve Strickland a big lead in from the NBA on Collision for his first promo as champion. That segment has since been announced. The idea that was relayed to us was that hopefully Swerve would benefit from the best lead in of AEW’s 2024 year, as Celtics vs. Heat in the NBA Playoffs heads right into the show.”

We will have to wait and see how AEW will continue to book Swerve Strickland in the coming months, as fans are already happy to see him becoming the AEW World Champion.

Are you surprised by AEW’s decision not to have Swerve Strickland get a celebration on Dynamite this week? Let us know in the comments section below!

Subhojeet Mukherjee

Subhojeet is a professional wrestling fan for over 22 years. He got captivated by the sport during the Monday Night Wars and has a passion for it ever since. He also enjoys TV shows, movies, anime, novels and music, which broadens his perspective and appreciation for wrestling. He is a knowledgeable and respected voice in the industry.

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