The Rock Secures Rights to His Catchphrases in TKO Agreement

Since his debut back in 1996, The Rock has been known for his incredible mic work and promo skills. The Hollywood star has been a part of some of the most exciting and amazing promos and segments in the history of the company. While he has been loved by fans for a major part of his career, he has not left any of his rivals without insulting them on the mic. 

Johnson made his entry into TKO as the newest Board of Director and has also been granted full ownership of ‘The Rock’ name. However, a new filing from TKO has given a major update on the Brahma Bull’s deal with the company. 

Not only was the People’s Champion granted access to his name, but was also given ownership of some of his most famous IPs. These include some his in-ring names including ‘Rocky Maivia’ and some of his taglines like ‘Jabroni’, ‘Finally The Rock has come back to…’, and many more. From TKO Filing:

““Rock IP” means any and all Intellectual Property Rights throughout the world at any time owned by the TKO Group Parties, or any of their respective Affiliates, whether registered or unregistered, relating to (a) the following ring names and taglines: “The Rock”, “Rocky Maivia”, “Team Corporate”, “Rock Nation”, “The Nation”, “Roody Poo”, “Candy Ass”, “Jabroni”, “If you smell what The Rock is cooking”, “The Samoan Sensation”, “The Blue Chipper”, “The Brahma Bull”, “The People’s Champion”, “The Great One”, “Know Your Role and Shut Your Mouth”, “Team Bring It”, “The Rock Just Bring It”, “The People’s Elbow”, “Rock Bottom”, “Finally, The Rock has come back to …”, “It doesn’t matter what…”, “Blue Hell”, “The millions… (and millions)”, “Rockpocalypse”, “Project Rock” and “The most electrifying man in sports and entertainment”, (b) the logos and all other Intellectual Property Rights set forth on Schedule A, (c) all other service marks and trademarks relating to the items in clause (a) and (b) and (c) all other nicknames, caricatures, voice, signature, gestures, routines, costumes or parts of costumes, accessories, crowns, relating to the items in clause (a) , (b) or (c).”

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The Rock owning rights to some of his most famous nicknames and IPs is a massive achievement. He can also use them in new ways in his current storyline involving the Bloodline and Cody Rhodes. 

The People’s Champion is set to make an appearance on this week’s episode of Friday Night Smackdown followed by two more appearances on Smackdown in the coming weeks. The Rock is seemingly set to make his in-ring return to WWE at WrestleMania 40. 

What are your thoughts on The Rock’s deal with TKO? Drop them down in the comment section below.