WWE Hall of Famer Eric Bischoff knows a thing or two about creating exceptional companies that involve making strategic decisions during his heyday. The former WCW President recently gave his take on one such decision by TKO, who brought Dwayne The Rock Johnson onboard to their corporate structure.

As it is well known, The People’s Champion was unveiled as the newest member of the TKO Board of Directors, as well as granting him full ownership of his ‘The Rock’ ring name as part of the deal.

During the latest episode of the Strictly Business podcast, Eric Bischoff stated that while he did not know The Rock personally, he had immense respect for his accomplishments in various fields and was excited to see him join TKO’s Board.

“Well, I’m excited. I mean, I don’t know Dwayne Johnson personally. I worked with him briefly when we were both in WWE but for me, it was almost insignificant. So I don’t know him. I only know of him. I’m sure you are friendly with Brian Gewirtz, who works for Seven Bucks Production, which is Rock’s company. And I like to stay in touch with Brian, but I don’t know Dwayne Johnson at all to be honest. But he’s such a powerful, dynamic, charismatic, and smart individual. You know, look what he’s doing with professional football and in initiative. Obviously a success in the movie and television industry, quitting wrestling. I just sum it up by saying I can’t wait to see what’s next.”

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“I think Rock being involved makes it even more so, and opens up even more doors because of the power of his celebrity, and who he is and what he can bring to the table. It’s just a fun time, man. Here’s what I predict. That’s a hardcore prediction here. It’s gonna be fun to watch.”

Furthermore, Bischoff also believed that The Rock being granted complete ownership of his trademark would not have any effect on his film career.

I don’t know if that was a personal goal that was mostly personal for The Rock, a personal goal. Or if it is a strategic business goal, I can’t imagine that Dwayne ‘The Rock’ Johnson having rights to The Rock will have any positive or negative effect on his movie career. I think he’s pretty well established. You could probably call him Elmer Fudd and he’s still doing pretty well.

The Great One has been making the media rounds promoting WWE’s staggering $5 Billion deal with Netflix to exclusively stream Monday Night RAW, starting in 2025. while continuing to drop hints regarding a potential showdown with the Tribal Chief, Roman Reigns at WrestleMania 40.

With the road to the Grandest Stage of them all beginning this weekend at the Royal Rumble, it would be interesting to see how The Rock would be added to the creative mix.

Do you think The Rock would be appearing at the Royal Rumble? Sound off in the comments!

Nikunj Walia

Nikunj Walia is a versatile creative professional renowned for his out-of-the-box thinking. With a knack for innovation and adaptability, he excels across diverse niches. From content creation to event hosting, digital expertise, and Indian influencing, Nikunj aims to carve a distinctive identity for himself. His mission? Revolutionizing how wrestling content is consumed, one groundbreaking idea at a time.

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