WWE NXT Women’s Champion Lyra Valkyria created some buzz on social media when she took to Twitter on January 16th, 2024, to request help from her fans in locating a “stolen” set of her ring gear. She asked that if anyone came across her gear being sold online, they should refrain from purchasing it and instead inform her about the listing.
However, this turned out to be part of a storyline on NXT. During the same episode, Valkyria’s protege, Tatum Paxley, showed up for their tag team match with Elektra Lopez and Lola Vice, wearing matching gear to the champion. This twist clarified that the missing gear was part of a storyline.
In response to this revelation, Valkyria tweeted “Nevermind,” and Paxley responded with a smiley face.
Later in the show, Roxanne Perez emerged as the winner of a battle royal, becoming the new number one contender for Lyra Valkyria’s NXT Women’s Championship. This set up a title match between the two at WWE NXT Vengeance Day on February 4th.
The initial tweet about the missing gear had led to genuine concern from some fans in the comments, but it was all part of the storyline and added to the drama of the show.
What are your thoughts on the creative use of social media and storyline development in professional wrestling, as seen with Lyra Valkyria’s “stolen” gear and the subsequent reveal during NXT? Do you believe this kind of storytelling enhances the fan experience, or do you prefer more traditional methods of storytelling in wrestling? Share your opinions and reactions to these creative twists in wrestling storytelling.