WWE is looking at doing big business in 2024, and their upcoming television deals will bring in a ton of revenue. It appears that CM Punk returned just in time for the red brand’s television contract.
WWE has already locked down new television deals for NXT and SmackDown. NXT will begin on The CW and SmackDown will move to The USA network. Both deals will start in October 2024. RAW doesn’t have a deal just yet, but the CM Punk could bring a lot more value to that show.
Dave Meltzer from Wrestling Observer added fuel to the rumor mill with a post on social media today, sparking speculation about the implications of Punk’s return and the potential financial impact it could have for WWE. After all, Punk brings a lot of eyes to anything he’s a part of.
“Things are changing greatly. Let’s just say things changed greatly with Raw negotiations from a few weeks ago. And Punk is a huge part of the selling point.”
CM Punk garnered attention when, after his return to AEW, he shared that Warner Bros. Discovery CEO David Zaslov gave him the nickname “One Bill Phil.” This nickname suggests that featuring Punk on a show could potentially secure a one-billion-dollar TV rights deal. We will have to see if that big dollar deal is now in WWE’s future.
CM Punk has a ton of influence in WWE. His merchandise is selling like hotcakes as well. Now, it appears that his return to the company may have generated a perfect storm for a massive television rights deal.
CM Punk made his WWE brand home official this week, as he signed an exclusive contract with Adam Pearce and WWE RAW. Only time will tell how much that decision will make WWE.
We will continue covering this story at Ringside News. It will be interesting to see where WWE RAW lands in 2024, but they will certainly find a buyer with deep pockets.
How much is CM Punk really worth for television deals? Let us know what you think in the comments section!