Subhojeet Mukherjee on January 13, 2026
WWE SmackDown viewership and key demo numbers are in for the January 16, 2026 episode of WWE SmackDown on USA Network, as the show dipped slightly compared to last week.
According to the latest report, WWE SmackDown on January 16, 2026 drew 968,000 viewers on USA Network, with a 0.21 rating in the key P18–49 demographic. For comparison, the January 9, 2026 episode drew 990,000 viewers with a 0.26 rating in the key P18–49 demographic, a decrease of ↓ 22,000 viewers and down by ↓ 0.05 in the demo.
Compared to the same week in 2025, WWE SmackDown drew 1,469,000 viewers and a 0.42 demo rating on January 17, 2025, versus 968,000 viewers and a 0.21 demo rating on January 16, 2026. That represents a year-over-year change of ↓ -34.1% in viewership and ↓ -50.0% in the demo.
These figures reflect only linear TV viewership on USA Network and do not include streaming or digital viewership.
WWE SmackDown Week-to-Week Viewership Comparison
| Metric | January 9, 2026 | January 16, 2026 | Change | % Change |
|---|---|---|---|---|
| Total Viewers | 990,000 | 968,000 | ↓ -22,000 | ↓ -2.2% |
| P18–49 Demo | 0.26 | 0.21 | ↓ -0.05 | ↓ -19.2% |
↓ Below YTD Average
WWE SmackDown Year-to-Date Performance (2026)
| Metric | 2026 Average | Current Episode | Diff | % |
|---|---|---|---|---|
| Viewers | 1,044,333 | 968,000 | ↓ -76,333 | ↓ -7.3% |
| P18–49 Demo Avg | 0.25 | 0.21 | ↓ -0.04 | ↓ -16% |
WWE SmackDown Month-to-Date Performance (January 2026)
| Metric | Month Avg | Current Episode | Diff | % |
|---|---|---|---|---|
| Viewers | 1,044,333 | 968,000 | ↓ -76,333 | ↓ -7.3% |
| P18–49 Demo Avg | 0.25 | 0.21 | ↓ -0.04 | ↓ -16% |
WWE SmackDown 4-Week Rolling Average
| Metric | 4 Week Avg | Current Episode | Diff | % |
|---|---|---|---|---|
| Viewers | 1,067,750 | 968,000 | ↓ -99,750 | ↓ -9.3% |
| P18–49 Demo Avg | 0.26 | 0.21 | ↓ -0.05 | ↓ -17.6% |
WWE SmackDown Year-over-Year Comparison (2025 vs 2026)
| Metric | January 17, 2025 | January 16, 2026 | % Change |
|---|---|---|---|
| Total Viewers | 1,469,000 | 968,000 | ↓ -34.1% |
| P18–49 Demo | 0.42 | 0.21 | ↓ -50.0% |
Highest Viewership of 2026: 1,175,000 (January 2, 2026)
Lowest Viewership of 2026: 968,000 (January 16, 2026)
Ringside News will continue to monitor WWE SmackDown as the company builds toward its next major live event.
Are you surprised the viewership was unchanged for this episode of WWE SmackDown? Let us know what you think in the comment section below.
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