WWE Slashes WrestleMania 42 Ticket Prices Again As Sales Trail Last Year’s Pace

WWE is making another push to fill Allegiant Stadium for WrestleMania 42, and a fresh update reveals the company has rolled out new ticket discounts as sales continue to lag behind last year’s numbers.

According to the latest Wrestling Observer Newsletter, WWE recently introduced a new round of discounted tickets, offering 25 percent off for both nights of WrestleMania 42. The promotion is reportedly part of an ongoing effort to boost attendance and ensure the stadium reaches capacity for the company’s biggest annual event.

Dave Meltzer explained that the discount push extended beyond WrestleMania itself, with several WrestleMania Week events also seeing price reductions in an effort to drive overall attendance across the weekend.

“WWE did another sale, this time 25 percent off sale for both nights of WrestleMania this past week in another attempt to boost sales and make sure the place is full, which it will be by the end. It was not only WrestleMania, but the Hall of Fame, Raw and Smackdown all getting a 25 percent off sale, coming a week after a 31.6 percent sale for all of those shows.”

The numbers tied to those surrounding events paint a clearer picture of the situation. Meltzer noted that ticket distribution for several WrestleMania Week shows remains lower than expected, particularly for the television tapings.

“The 25 percent off also included the other events WWE is putting on that week. [These include] Smackdown at 5,810 tickets out which has to be a major disappointment and Raw at 7,305 at T-Mobile Arena, while the Hall of Fame, in a smaller setting, is at 2,183.”

Despite the aggressive discounts, WrestleMania 42 is still tracking behind last year’s pace, though the gap has narrowed following the recent promotions. Current estimates show the event sitting about 13.3 percent behind WrestleMania 41 at the same point in the sales cycle. Meltzer provided updated figures for both nights of the event, noting that while sales remain lower than last year, projections still point toward strong attendance by the time the show arrives.

“Right now after the latest sale, WrestleMania in Las Vegas at Allegiant Stadium has 39,866 for 4/18 and 41,330 for 4/19. They are 13.3 percent behind last year, which is closer than the 18 percent behind they were doing before the two major sales. In the end, they’ll have 50,000 or more in and will announce a number that is about the same if not slightly bigger than last year.”

Another sign of shifting demand is showing up on the secondary ticket market, where entry-level prices have dropped compared to the same timeframe last year. That trend could suggest softer demand than WWE typically sees leading into WrestleMania.

“The secondary market get in prices of 5 for the first night and 1 for the second night 23.8 percent down from the same period last year, so that’s probably a better measure of the ticket demand.”

With WrestleMania 42 set for April 18 and April 19 at Allegiant Stadium in Las Vegas, WWE still has time to close the gap and drive attendance higher. However, the repeated discount campaigns and trailing numbers show that filling the stadium hasn’t been as smooth as in previous years.