WWE just pulled off another global power move—this time targeting the heart of lucha libre.
In a press release sent out Monday morning, WWE officially confirmed its acquisition of Lucha Libre AAA Worldwide, the iconic Mexican wrestling promotion founded by Antonio Peña. The deal was made in partnership with Fillip, a Mexico-based sports and entertainment holding company. If all goes to plan, the acquisition will close by Q3 2025, pending “customary closing conditions.”
The news was originally revealed during the WrestleMania 41 Saturday Countdown show in Las Vegas. WWE’s Paul “Triple H” Levesque made the announcement flanked by Fillip Chairman Alberto Fasja, AAA’s Marisela Peña and Dorian Roldán Peña, WWE Hall of Famer Rey Mysterio, and current AAA star El Hijo del Vikingo.
As part of this historic deal, WWE also announced a brand-new crossover show: Worlds Collide. The event is set for Saturday, June 7, 2025, at the Kia Forum in Los Angeles with a start time of 12 PM PT. Expect major names from both WWE and AAA to go head-to-head in a battle of global wrestling identities.
“AAA has a rich cultural heritage with some of the most passionate fans in the world,” said Triple H. “It’s an honor to work with the Peña family. By bringing together WWE’s global capabilities and AAA’s amazing tradition, we look forward to an exciting future filled with new opportunities.”
Founded in 1992 by the late Antonio Peña, AAA helped launch some of the biggest names in lucha history, including Eddie Guerrero, Penta, and Rey Mysterio. It has remained a family-run operation for more than three decades—and that legacy won’t be erased under WWE ownership.
“AAA has been a family-operated promotion for over three decades,” said Dorian Roldán Peña. “Our trust could not be better placed than with one of the biggest sports entertainment businesses in the world.”
WWE’s partnership with AAA is the latest in a string of global collaborations, including recent crossovers with TNA and Pro Wrestling NOAH. It’s all part of a wider strategy to cement WWE’s dominance in new markets—especially Latin America.
“We look forward to partnering with WWE and TKO on this venture to secure the future of AAA,” added Hugo López-Velarde, Fillip Co-Founder and Co-CEO.
WWE is clearly setting its sights on global expansion—and AAA may just be the first piece in a much larger play.
Do you think WWE’s takeover of AAA is a win for lucha fans, or should the legacy promotion have stayed independent? Please share your thoughts and feedback in the comment section below.