WWE RAW’s Heated Logan Paul Segment Had a Key Architect Behind the Scenes

The January 27 episode of WWE RAW on Netflix delivered major moments, but one segment stood out in a big way—Logan Paul stepping into the ring with Seth Rollins and GUNTHER. The three stars went back and forth in a verbal showdown that had the State Farm Arena in Atlanta roaring, but now, we know who was behind the scenes making it all happen.

According to Fightful Select, WWE writer Alexandra Williams was listed as the mastermind behind the Seth Rollins, GUNTHER, and Logan Paul segment. The fiery exchange saw Logan Paul get absolutely drowned in boos as he declared himself the face of WWE in the Netflix era. Fans were relentless, chanting “you suck” as Paul claimed he didn’t need to outlast 29 men in the Royal Rumble—he just had to “work smarter, not harder.”

Williams’ work didn’t go unnoticed, as this segment set the tone for The Maverick’s return to WWE programming since losing the United States Championship to LA Knight at SummerSlam 2024. With Rollins and GUNTHER battling for dominance, Logan Paul’s arrogance added another layer of chaos to the mix, making for a must-see moment on RAW’s Netflix debut.

With WWE placing more emphasis on high-stakes storytelling and blockbuster moments, Alexandra Williams’ role in crafting this segment only solidifies her spot as a key player behind the scenes.