WWE Great American Bash Sees Major Ticket Price Drop Just Before Showtime

WWE’s Great American Bash at Center Stage Theater was shaping up to be one of the most expensive shows of the summer—until now. Just one day before the July 12 event in Atlanta, WrestleTix confirmed a significant drop in ticket prices that’s raising eyebrows across the industry.

As of July 11, the cheapest standard admission ticket is down to $95.75—a steep drop from the $243 minimum listed just days earlier. That’s a decrease of over 60%, showing that WWE had to adjust prices late in the game despite the show being close to a sellout.

The update also noted “Available Tickets: 43” out of a “Current Setup: 772” with “Tickets Distributed: 729.” Even with only a few dozen seats left, the price adjustment suggests demand may not have matched expectations at the original premium rate.

The venue’s intimate size and historical significance made this show a hot ticket early on. But WWE’s decision to lower the price this close to the event hints that they’re prioritizing a full house over inflated pricing optics—especially with AEW’s All In: Texas happening just hours later.

Do you think WWE made the right call slashing prices at the last minute, or should they have stuck with premium pricing for a smaller venue? Drop your thoughts in the comments below.