Vince McMahon might be out of WWE, but if Jonathan Coachman is to be believed, he’s not done trying to get his company back. Coachman sparked a wave of conversation after revealing on Behind the Turnbuckle that he’s been hearing from credible sources who claim McMahon wants to buy WWE again.
Coachman didn’t claim it’s in motion—but he made it clear the interest is real. And coming from someone who’s been around the business for decades and says he hasn’t been wrong yet, that’s enough to get people talking.
“Do I know 100% he’s going to buy [WWE]? I know that he wants to,” Coachman said, emphasizing that people within the business have been reaching out to him with this kind of chatter.
That comment alone triggered a flood of speculation—especially with Vince Russo jumping in and pitching his own theory: that McMahon knew trouble was coming, stepped away temporarily, and planned all along to return once his legal storm passed. Russo suggested that TKO and Endeavor could’ve been “placeholders” during McMahon’s forced exit.
“What if he made the deal with Ari and TKO and they were the placeholder?… In three years when this is all behind me—this is the price I pay you to get my baby back,” Russo theorized.
But here’s where things got messy. Another media voice repeated the story this week—claiming they “heard” McMahon was trying to buy back WWE. Except they apparently only heard it from Coachman. In other words, they weren’t reporting anything new.
That hasn’t stopped people from talking, but from everything we’ve gathered—McMahon wanting to buy WWE again is very different from being able to. WWE’s market value has exploded since the TKO merger. Endeavor, Silver Lake equity holders, and Egon Durban control over 60% of the company, and even The Vanguard Group owns nearly as much stock as McMahon.
McMahon might still own a significant stake, but he’s far from having enough financial control to just take the company back—even if he wants to.
This doesn’t mean Coachman was wrong—he probably did hear it. But right now, there’s zero indication from any credible outlet that a buyback is actually happening.
Would you even want Vince McMahon back in control of WWE if he found a way to pull it off? Or is the company better off with TKO calling the shots? Sound off in the comments and let us know what you think.
Would you even want Vince Mc Mahon back in control of WWE if he found a way to pull it off? Or is the company better off with TKO calling the shots? Please share your thoughts and feedback in the comment section below.