Seth Rollins is done pretending that social media doesn’t take a toll—because at one point, it nearly wrecked everything he cared about.
On Something’s Burning, The Visionary revealed just how badly the negativity from social media once affected his life. Rollins said wrestling already comes with live feedback from crowds, but once the show’s over, the online echo chamber kicks in. People pick apart every move for days, posting “hot takes” that the algorithm rewards—usually because they’re negative.
“You do a thing and then you get an immediate response right away because it’s live. But now you have this social media effect where… everybody analyzes it and picks it apart… whatever gets traction is going to be usually negative or a hot take, and that gets amplified. And you start to trick yourself into thinking, well, that’s the reality — that’s the reality that I live in.”
That distorted sense of reality didn’t stay online. Rollins said things spiraled to the point where it started damaging his relationship with Becky Lynch.
“It was affecting my relationship. That was a really close call… It started to affect my decisions in my relationship and the way I was interacting with her, and it was really messing everything up. I had to take a moment of full collapse to come back and be like, What am I doing?”
He pinned the collapse to 2019 and said that was the moment he knew he had to stop letting toxic comments control him. He dumped Twitter completely and now avoids Instagram comments altogether. Rollins also didn’t hold back about how social media has made everyone think they’re entitled to influence the direction of the wrestling business.
“The fact that everybody feels they need to have a f***** opinion about everything — that’s the thing where I go, ‘What are we doing here?’ No, you don’t need to have an opinion… Nobody gives a s*** about you and your opinion, you know. You don’t control wrestling.”*
According to Rollins, wrestling fans have been handed just enough power to feel like their opinions can actually shift the creative direction—and sometimes, they’re right. But that doesn’t mean it’s healthy.
“These opinion junkies, we’ve given them a little bit of liberty by saying, If you have a strong enough opinion and it takes hold enough, we will change course. And that happens from time to time.”
Rollins’ story mirrors what Aleister Black said recently about social media being full of insecure people trying to make others feel just as insecure. Both are proof that even the strongest names in wrestling are affected by the noise.
Do you think fans have too much influence over wrestling because of social media? Or is that kind of feedback necessary today? Drop your take in the comments and let your voice be heard—without tearing anyone down.
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