Hulk Hogan’s death has sparked a rush of fans clearing shelves of his Real American Beer. The WWE icon may be gone, but the drink he championed is now flying off store shelves from Florida to New York, leaving retailers scrambling to keep up.
Sources told TMZ that the surge in demand has been overwhelming, with shoppers grabbing multiple 12-packs and tallboys at once.
“Around the country, there has been a run on the beer and people are walking out with multiple 12 packs and 24 oz cans, leaving the shelves bare.”
Real American is doing everything it can to restock shelves so fans “can cheers to Hulk” and honor his memory the way he would’ve wanted—cold one in hand.
Hogan launched Real American Beer in June 2024, just months before his death from cardiac arrest at his Clearwater, Florida home. In May, he and his team also announced a plan to acquire Hooters, which had filed for Chapter 11 bankruptcy in March. Terri Francis, CEO of Real American, told TMZ the Hooters deal is still on the table.
“Hulk was a passionate entrepreneur who believed in the power of American-made brands and products, and the power of bringing communities across America together. Real American Beer will carry forward his vision and mission with the same passion and purpose—and that includes his desire to bring Hooters into the Real American family.”
Francis added that the company will continue to honor Hogan through the brand, giving fans a way to stay connected to him.
“Hulk Hogan stood as a living symbol of what this country believes in at its best: strength, optimism, resilience and unity. He believed in people. And he gave them someone to believe in.”
Hogan’s death came just weeks after rumors surfaced about him being on his “deathbed.” At the time, those close to him insisted he was fine and only experiencing side effects from a neck procedure in May. Sadly, things took a fatal turn early Thursday morning.
Tributes from major names like Vince McMahon, Sylvester Stallone, Ric Flair, Donald Trump, and Mario Lopez have poured in, but perhaps one of the most personal testaments to Hogan’s impact is the way fans are flocking to support the brand he believed in.
What are your thoughts on fans buying out Real American Beer to remember Hulk Hogan? Please share your thoughts and feedback in the comment section below.