The man behind one of WWE’s most unforgettable characters has finally been named, and according to Dustin Rhodes, the mastermind behind Goldust wasn’t him at all.
While speaking on The F Y’all Podcast with C.T. Fletcher, Rhodes pulled back the curtain on how the Goldust character first came to life. He explained that the idea came during a difficult stretch in his career after he had been released from WCW and spent months sitting at home waiting for another opportunity.
That moment changed when his phone rang and the voice on the other end belonged to Vince McMahon. Rhodes said the conversation caught him completely off guard, especially when Vince started pitching a character concept that sounded unlike anything he had ever heard before.
“That was Vince. Vince thought that. Okay. So he called me ‘cause I’d gotten released from WCW and I was about home for eight months and he called and he said, ‘Hey, this is Vince McMahon.’ And I was like, ‘Oh s**.’ Okay. He presented this idea of Goldust and being androgynous.”*
Rhodes admitted he didn’t even understand what Vince meant at the time, but he went along with the conversation anyway and agreed to try the idea. It wasn’t until after the call ended that reality hit him, and he realized just how unusual the role would be.
“Now I’m thinking to myself, I don’t know what the f** that means. And so I kept going on with him and talking with him and I said yes. And as soon as I got off the phone I went to the dictionary and I looked at it and I’m like, ‘Oh s***, what did I just sign up for?’ That was a shoot reaction, man.”*
That moment turned into one of the boldest character moves in WWE history. Goldust went on to become one of the most talked-about personas of the 1990s, known for pushing boundaries and standing out in an era filled with larger-than-life personalities.
Looking back now, Rhodes’ story makes it clear that the real driving force behind Goldust wasn’t just the performer wearing the paint — it was the creative mind who first imagined the character and convinced Rhodes to take the risk.
Goldust became a defining part of Dustin Rhodes’ career, but hearing how the character started shows just how uncertain things felt in the beginning and how close he came to stepping into something he didn’t fully understand.
What do you think about Vince McMahon being the person who created the Goldust character, and did knowing this change how you look at the legacy of Goldust? Leave your thoughts and feedback below.
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