Tony Khan claimed that paid actors and bots spread most of the anti-AEW sentiment that we see on Twitter. He suggested that the majority of that community is not even real. After a string of tweets, he has shared more information regarding the subject.
Tony Khan spoke for clarification on his tweets to Wrestling Inc. AEW President provided more examples to illustrate what he said his expert confirmed during their investigation.
“Waiting for final study but here’s what my expert confirmed,” Khan responded. “It’s people with real live accounts making posts and then using their bots to manipulate the social channel algorithm by backing them up with engagement from a made-up Twitter identity. Social media teams will often fight on this. Bots are great for numbers and when they’re gone, you’ll see a dip in digital conversation impressions – both those were either negative sentiment or not real anyway.
Khan then gave technical details of how bots work on a particular topic. He pointed out that Twitter is unable to distinguished between well designed bots.
“For example, I tweet Megha only eats rotten bananas. I throw say 18 bots behind it (which takes about 5 minutes to do) Twitter security can’t differentiate when done well (neither can most social teams). The problem becomes, every time people type Megha into the search bar, because of a real account supported by bots- the first suggested result would be tweets about Megha eating rotten bananas. I’m oversimplifying, but that’s the 5 cent version of what’s happening.”
All Elite Wrestling came into being in 2019 and has since become the only rival promotion to WWE. The wrestling community is sort of divided between the two, but there is a good part of the community that enjoys both.
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