AEW took the world by storm back in 2019 as it was the first pro wrestling company in a very long time that made waves in the pro wrestling world as a form of competition for WWE. It was certainly a risky endeavor as well because there was always the chance it was going to end up being a huge failure.
It is undeniable that AEW has become one of the most talked-about companies in the pro wrestling world thanks to CM Punk’s AEW debut as well as Bryan Danielson and Adam Cole.
However, one aspect that fans continuously criticize regarding AEW is the company’s constant need to take shots at WWE at every given opportunity. Christian Cage also upset some people in WWE over his recent comments as well.
While speaking to The Wrestling Inc. Daily, Jimmy Korderas talked about WWE and AEW’s mindset when it comes to their target audience. Korderas stated that AEW should expand past taking inside jabs at WWE if they want to grow their fanbase.
“I understand it from a business standpoint, looking to the future. Because if you hook these kids early like I was hooked when I was eight, nine years old, five years old, and I’ve been a lifelong fan since then,” Korderas noted. “Now, maybe their mindset is, if we hook these children at a young age, they become lifelong fans. Maybe that’s that mindset from a business standpoint, but then again, if you look at AEW’s business model, they’re catering to that 18-49 demographic.
They have bought in completely. And my only concern is that to try to grow their audience, they have to expand past appealing just to that audience with their little inside jabs that they take on their Wednesday night shows and stuff like that. Yes, their audience gets it, but somebody who’s tuning in to watch that may not be a hardcore internet reader, and he watches and goes, ‘I don’t get it. I don’t get why they’re laughing. I don’t get why they’re popping for that.’”
It remains to be seen whether AEW will eventually stop taking shots at WWE whenever possible, as it seems unlikely at this point in time from the looks of it.
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