FOX is paying a lot of money for WWE programming and they are using their many platforms to integrate some serious promotional activity. How are both sides handling this new deal?
Fightful Select reports that as of this point, things seem to be going very well. One source confirmed that FOX is happy about how everything has gone at this point.
One source at Fox said that the company is happy with WWE and how things have gone so far.
WWE’s Friday Night SmackDown fell in viewership for the third week in a row last week. They are still pulling in a lot of viewers. Hopefully, this deal will continue to benefit both sides as WWE settles in as a part of FOX Sports.