AEW’s first-ever console video game finally dropped, and the pro wrestling world took notice. That being said, WWE also pulled a pretty clever move on release day to distract from that hype a bit.

AEW Fight Forever was in development for over year. The bloody game finally came out, and there are also WWE Easter eggs throughout the game. Now, it appears that we have proof that 2k Games really tried to scoop some of those sales.

The Wrestling Observer Newsletter noted that 2K Games sent out a 33% off offer on the day that AEW Fight Forever dropped. This promotional message also boasted about how WWE 2K23 is the best game in franchise history.

It was funny that on the day of the AEW release that WWE sent out a mass emailing pushing its game as “The highest rated game in WWE 2K history is now 33 percent off” and pushed DLC characters on 7/19 of Wyatt, Uncle Howdy, Valhalla, Joe Gacy, Blair Davenport and Zeus.


AEW Fight Forever was met with mixed reviews, but some gamers really love it. If anything, this was a strong first showing for Tony Khan’s company, and AEW Games is seemingly very happy about the hype so far.

We will have to wait and see where AEW Fight Forever falls in terms of video game history. After all, the game is just settling at this point. Hopefully, gamers will have a reason to pick up their controllers for a long time to come.

WWE might not like AEW Games’ new release, but do you blame them? Sound off in the comments!

Tags: WWE Featured
Felix Upton

Felix Upton is a seasoned writer with over 30 years of experience. He began his career writing advertisements for local newspapers in New York before transitioning to publishing news for Ringside News. His expertise includes writing, editing, research, photo editing, and video editing. In his free time, he enjoys bungee jumping and learning extinct languages.

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