AEW presented another Blood & Guts event this week, and they had a lot to be happy about. Not only was the event seen by a lot more fans than usual, but they had a packed TD Garden in Boston to hold the event.

As we previously reported, the July 19th episode of AEW Dynamite brought an overnight average of 953,000 viewers, with a .34 in the 18 to 49 demographic. This was a big jump from the previous week, in a big way.

During Wrestling Observer Radio, Dave Meltzer noted that tickets for the AEW Dynamite event in Boston were not selling well at all until they announced Blood & Guts. Suddenly, those tickets started getting bought up in rapid fashion.

The Blood & Guts thing, this Boston show, by looking at the advance, it was going to be a disaster, but then when they announced that match, they ended up with a very good crowd. One of their three best TV crowds of the year, and it’s because of that match. As soon as they announced that match, tickets started moving, not a sell-out, but a difference maker.


It was also noted that the television viewership for the Blood & Guts show also made it very clear to AEW that this event needs to be a yearly thing. They really need that kind of boost in viewership, especially something that they can build as a tradition.

Only time will tell what happens in AEW as the dust settles from Blood & Guts. The good news is that nobody was injured this year, so they will all get to keep telling their stories for Tony Khan’s company.

Blood & Guts was quite a match this year, but how did it stack up against previous incarnations? Sound off in the comments to let us know what you’re thinking!

Transcription by Ringside News

Felix Upton

Felix Upton is a seasoned writer with over 30 years of experience. He began his career writing advertisements for local newspapers in New York before transitioning to publishing news for Ringside News. His expertise includes writing, editing, research, photo editing, and video editing. In his free time, he enjoys bungee jumping and learning extinct languages.

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