WWE has many partnerships going at once and they just announced an exciting addition to that line of cross-promotional efforts.
Rolling Loud and WWE are partnering up for this year’s event. This will bring Friday Night SmackDown to the Rolling Loud event in Miami on July 23rd. That is quite a festival to collaborate with as Miami is set for some big pro wrestling events. AEW will hold their Road Rager from the city tonight.
WWE wrote up an announcement for the special episode of SmackDown where they also hyped the huge names at this year’s Rolling Rock show.
Gracing the same stage as festival headliners Travis Scott, Post Malone and A$AP Rocky, WWE Superstars will compete in matches live from Rolling Loud Miami. The July 23 edition of Friday Night SmackDown on FOX will feature a split-site broadcast with multiple matches at Rolling Loud Miami, and the remainder of the evening held at Rocket Mortgage Fieldhouse in Cleveland.
This is going to be an interesting episode of SmackDown, to say the least. Fox is always looking for big cross-over names for the blue brand. Appearing at the Rolling Rock festival will certainly provide them that opportunity.
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