Lance Archer’s catchphrase is pretty hard to ignore, because “everybody dies.” He didn’t stop reminding people of their own mortality when he entered AEW, and there’s quite a story behind how he arrived at that catchphrase.
While speaking to Chris Van Vliet, Lance Archer revealed how his catchphrase came about. He had no problem explaining the underlying meaning of those words as he is taking his chances now while kicking ass and apologizing later.
“There’s kind of that underlying meaning to the phrase ‘Everybody Dies’ that’s like everybody’s career ends at some point. I’ve been lucky and blessed over 20 years now and still going strong and at a top level with a top company in the business of professional wrestling but at some point, it will come to an end. I don’t know when and I don’t plan on it being any time soon, but this has been my biggest and best opportunity and the waves that AEW is making in the whole world of professional wrestling from the very first All In event, I was very supportive of that, simply for the fact that I knew what it could do to change the business of professional wrestling… going back to the manta of ‘Everybody Dies’, it’s like take your chances now. Don’t let anything pass you by. Kick ass now and apologize later if you have to.”
Lance Archer’s career in pro wrestling saw him travel all over the world, and he worked for several companies along the way. All the while, he never forgot the important fact that everybody dies. Now he can remind fans of that every week on AEW Dynamite.
Thanks to Chris Van Vliet for the quote