It’s very rare that a year goes by where the WWE doesn’t make some sort of change to their pay per view schedule. The addition of new pay per views and return of old ones is nothing new to the WWE audience. With the brand extension having taken place last summer, it comes as no surprise that this year’s calendar looks very different from the one we saw in 2016.
This Friday WWE unveiled a new name for their previously untitled July PPV- Great Balls of Fire. That’s right, that’s not a typo- the WWE is going to host an event called Great Balls of Fire, complete with a retro title card and a rare Brock Lesnar Universal title defence.
Poor branding has never been something that the WWE have shied away from and over the years they have given us some pretty dire excuses for PPVs. Whether it be bad gimmicks (Breaking Point), lame posters (that’s another article altogether) or just outright silly names.
To celebrate the unveiling of WWE’s latest terrible PPV name, I have decided to take a look back at 10 of the worst PPV names in history and examine whether a bad name dictates a bad PPV and whether there is any chance of ‘Great Balls of Fire’ lasting past one year.
One Night Stand
The original ECW One Night Stand event was great. Rob Van Dam closed what was a nostalgic evening by beating John Cena in front of one of the hottest crowds in modern WWE history.
The problem here though is the fact that the WWE seem to misunderstand what exactly the phrase ‘One Night Stand’ means.
The company would run the event a year later under the ECW name and fans were fine with that. The first one had been such a success that having another didn’t seem too much of a problem.
Once WWE created ECW as the company’s third brand, however, things changed. The following WWE dropped ECW from the title and held an event called One Night Stand, which made no sense at all. The event would go on for one more year before finally being renamed Extreme Rules in 2010.